Shopify Product Recommendations

Shopify Product Recommendations

Display related products on your product pages using Shopify's built-in recommendation engine. This uses the Section Rendering API to fetch recommendations dynamically.

{% comment %}
  Product Recommendations Section
  Add this to your product template or create as a section
{% endcomment %}

<div class="product-recommendations" data-product-id="{{ product.id }}">
  <div class="recommendations-loading">
    <p>Loading recommendations...</p>
  </div>
</div>

<script>
  document.addEventListener('DOMContentLoaded', function() {
    const container = document.querySelector('.product-recommendations');
    const productId = container.dataset.productId;

    // Fetch recommendations using Section Rendering API
    fetch(`/recommendations/products?product_id=${productId}&limit=4&section_id=product-recommendations`)
      .then(response => response.text())
      .then(html => {
        if (html.trim().length) {
          container.innerHTML = html;
        } else {
          container.style.display = 'none';
        }
      })
      .catch(error => {
        console.error('Error loading recommendations:', error);
        container.style.display = 'none';
      });
  });
</script>

<style>
  .product-recommendations {
    margin: 60px 0;
  }

  .recommendations-loading {
    text-align: center;
    padding: 40px;
    color: #999;
  }
</style>

Create Recommendations Section

Create a new section file sections/product-recommendations.liquid:

{% if recommendations.performed %}
  {% if recommendations.products_count > 0 %}
    <div class="product-recommendations-inner">
      <h2 class="recommendations-heading">You May Also Like</h2>

      <div class="recommendations-grid">
        {% for product in recommendations.products %}
          <div class="recommendation-item">
            <a href="{{ product.url }}" class="recommendation-link">
              {% if product.featured_image %}
                <img
                  src="{{ product.featured_image | img_url: '400x' }}"
                  alt="{{ product.featured_image.alt | escape }}"
                  loading="lazy"
                  class="recommendation-image"
                >
              {% endif %}

              <h3 class="recommendation-title">{{ product.title }}</h3>

              <div class="recommendation-price">
                {% if product.compare_at_price > product.price %}
                  <span class="price-compare">{{ product.compare_at_price | money }}</span>
                  <span class="price-sale">{{ product.price | money }}</span>
                {% else %}
                  <span class="price">{{ product.price | money }}</span>
                {% endif %}
              </div>
            </a>
          </div>
        {% endfor %}
      </div>
    </div>
  {% endif %}
{% endif %}

Styling

.recommendations-heading {
  font-size: 28px;
  font-weight: 700;
  margin-bottom: 30px;
  text-align: center;
}

.recommendations-grid {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(250px, 1fr));
  gap: 30px;
}

.recommendation-item {
  position: relative;
}

.recommendation-link {
  display: block;
  text-decoration: none;
  color: inherit;
  transition: transform 0.3s ease;
}

.recommendation-link:hover {
  transform: translateY(-5px);
}

.recommendation-image {
  width: 100%;
  height: auto;
  aspect-ratio: 1;
  object-fit: cover;
  border-radius: 8px;
  margin-bottom: 15px;
}

.recommendation-title {
  font-size: 16px;
  font-weight: 600;
  margin-bottom: 8px;
}

.recommendation-price {
  font-size: 18px;
  font-weight: 700;
}

.price-compare {
  text-decoration: line-through;
  color: #999;
  margin-right: 8px;
}

.price-sale {
  color: #e53935;
}

Alternative: Manual Related Products

If you prefer to manually select related products using metafields:

{% if product.metafields.custom.related_products %}
  <div class="related-products">
    <h2>Related Products</h2>

    <div class="related-grid">
      {% for product_handle in product.metafields.custom.related_products.value %}
        {% assign related_product = all_products[product_handle] %}

        <div class="related-item">
          <a href="{{ related_product.url }}">
            <img src="{{ related_product.featured_image | img_url: '300x' }}" alt="{{ related_product.title }}">
            <h3>{{ related_product.title }}</h3>
            <p>{{ related_product.price | money }}</p>
          </a>
        </div>
      {% endfor %}
    </div>
  </div>
{% endif %}

Benefits

• Automatic: Shopify's algorithm selects related products
• Performant: Uses Section Rendering API for fast loading
• Customizable: Full control over layout and styling
• Increases Sales: Effective upselling and cross-selling